Accidental Personal Ad Clicks

Clicking on your own ads to gain money through your site is against Google’s policy. But what happens when you accidentally click an ad on your website? Should you be worried?

Personal Ad Click

For any webmaster, accidentally clicking on your site’s ads is inevitable. Lucky for us – Google understands this.


Should you be worried?

No. Google monitors ad clicks and will filter out your click.


What should you do?

You don’t have to do anything. Go about your business and try your hardest not to click on any more of your own ads. If you keep clicking on your ads, Google might terminate you from AdSense.


Here’s a comforting article from AdSense. (not sarcasm)


Accidents happen

As most of you know, our program policies state that publishers are not permitted to click on their own ads for any reason. For this reason, we’ve received many emails from publishers letting us know that they’ve accidentally clicked on their own ads. If you’re one of these publishers, we truly appreciate the efforts you’ve made to monitor your account and keep it in good standing. However, we do understand that an accidental click may occur from time to time, so there’s no need to contact us each instance this occurs.

Because we closely monitor all account activity using engineering systems and thorough human analysis, chances are we’ve already detected your clicks on your ads and discounted them. While these clicks still show in your reports, we filter out their associated earnings so that advertisers aren’t charged. However, please keep in mind that we don’t ignore the clicks completely; if it appears to us that a publisher has been clicking on his own ads to inflate his earnings or an advertiser’s costs, we may disable the account to protect our advertisers’ interests.

If you’ve been clicking your ads out of interest or to see who was advertising on your site, we strongly recommend using the AdSense preview tool as an alternative. This tool will allow you to check the destination of ads on your page without the risk of generating invalid clicks. You can also find more ways to view the URLs of your Google ads by visiting our Help Center.

Mike Deeringer – AdSense Publisher Support



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