This is the big question for any website owner. How do I improve my Search Engine Optimization rank… naturally? There are techniques to ensure we get the most from our website’s content. Everyone starts with no content, not even showing up in search engines. The goal is to show up in search engines as much as we can. I once did so much research on this topic. I’ll tell you how to improve your rank and what actually works for natural SEO.
Write good quality content and lots of it, constantly. You need to write often, write about stuff people will be searching for, and use lots of nice relevant images in the content. If you keep this up, over time people will start leaving comments, creating pingbacks to your site, and sharing your content. This will increase the longer you keep it going. You have to be very patient here. Many people give up because they are writing so much and not seeing results. There were many times that I wanted to give up but if you just stick with it you will see results no matter what. If you build it, they will come.
Facebook, Twitter, Pinterest, Reddit, and the list goes on… Don’t miss the opportunity to use these services, even if you hate them. I was never a big fan for this stuff but I knew they would benefit my website. You have to remember that this stuff is popular right now and people are always using these social media websites. The goal here is to get your site out on the web so people will know about it. It’s basically free advertising especially when your content is shared. Try to stay active, but don’t spend too much time on any one socal site. I don’t really get too much traffic from social sites right now but if I keep up with it, over time I expect to see more traffic. If you are enabling share features on your site, you really need to be using/learning the social media sites you are offering to share on. Know how they work and what happens when your media is shared.
Tweak Your Site
Considering you are using WordPress, there are many things you can do to improve natural search engine optimization. You can start with the basics like using good titles, writing great excerpts, relevant alt tags, and using ping services. If you have the basics down, you can start focusing on the more technical side of things like properly configuring your robots.txt file. Be sure to get a useful SEO plugin. Most of the settings in the plugin will be automatically set but there are some things you may need to alter.
Always check and recheck everything. No one is perfect. I’m always catching mistakes I’ve made that can make a big difference… and let me tell you, I wanted to punch myself in the face for some of the mistakes I’ve found. One last thing to remember here is that once you write a post, you can always keep updating and improving it over time. I still work on articles I wrote months ago.
Top sites like Google offer free services. There are many services available on the web, and you should use them to your advantage. Here’s a whole list of Google services you can use for free. Some other services you can be using are Bing Webmaster, Woorank site check, and even the free portion of Alexa. There are many more free services out there that I believe you will find and make good use of.